
Bringing big-brand expertise to your small business.
Leveraging years of experience working alongside some of Australia’s most renowned brands, The Curated brings high-impact marketing strategies, project management, and website design to small businesses. We adapt proven big-budget tactics to help you harness the same strategic approach that drives large-scale enterprises, but adapted for the agility and budget of small businesses and sole traders.
When you work with The Curated, you're not just getting advice—you’re gaining access to effective insights and powerful strategies that create meaningful results.
Eliza Pickett
My career in marketing spans over a decade, with experience in digital and traditional marketing, advertising, PR, and tech. I've worked with global agencies, boutique PR firms, and disruptive start-ups across industries like Finance, FMCG, Education, Retail, Beauty, and Wellness. This diverse background helps me offer small businesses big-brand marketing strategies with creativity, knowledge, and strategic insight.
The Curated was born from my passion for helping small businesses grow through impactful marketing. I love hearing each client's story and tailoring strategies that align with their goals. With strong project management skills, I thrive on teamwork and delivering exceptional results.
After years of working with some of Australia’s most iconic brands, I realised how much value I could offer small businesses and sole traders, bridging the gap between their goals and the impactful marketing strategies usually reserved for larger, more established enterprises.
A few years ago, I made the move from a bustling city life in Melbourne to living in Byron Bay, where I've embraced a lifestyle of beachside living, a slower pace, and quality time with my family. When I'm not immersed in the world of marketing, you'll find me enjoying a coffee or wine with friends, exploring local cafes with my family, or going for a run along the beach.
I love helping businesses elevate their brand, refine their strategy and create beautiful and effective websites. Let’s bring your vision to life!
